WWE Black Friday Numbers
WWE sent out a press release Thursday morning detailing the massive success of their 2014 Black Friday weekend sales.
In terms of who pushed the most merchandise, the “Lunatic Fringe” Dean Ambrose came in at #1 with his “Unstable” hoodie, which was on sale all weekend.
On Black Friday, WWE recorded its single biggest online sales day ever, drawing a 44% increase in sales on WWEShop.com compared to last year’s record-setting day. WWE also broke records on Cyber Monday, with sales +32% year-over-year, making it the No 2. best-selling day on WWEShop.com ever.
WWEShop.com’s five-day holiday weekend saw sales +39% year-over-year.
WWE Superstar Dean Ambrose “Unstable” Hoodie Sweatshirt was the hottest seller, and the WWE Monopoly Board Game came in at No. 2.
Mobile traffic was +80% year-over-year and accounted for 61% of overall traffic to WWEShop.com.
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WWE posted the following video on YouTube:
