John Cena
John Cena recently spoke with ESPN.com‘s Darren Rovell about building his brand and the business side of being a WWE star; you can read a few excerpts below:
John Cena comments on WWE owning trademarks on his name:
“I see it as a joint venture. They give me a platform to showcase my brand in nearly 200 countries across the universe. We’ve become a global cultural phenomenon where people all over the world receive our product and are instantaneously aware of our story lines.”
Cena comments on Pabst Blue Ribbon issuing a ‘ceast and desist’ on his last t-shirt design:
“We were well within our rights in terms of parody necessary, but we quickly turned around and changed the design within hours. It was pretty much social media suicide for them. What’s funny is the brewery ultimately realized our power and actively reached out to establish an open relationship.”
NXT
The following video features match highlights with Liv Morgan and Ember Moon from tonight’s episode of NXT:
