Report: Why WWE Is Doing Storylines Involving Girlfriends & Relationships

By Justin LaBar

AJ LeeWWE has an initiative to attract more of a female demographic according to F4Wonline.com.

According to the reports, the initiative to cater to female viewers is a motive in the John Cena/AJ Lee storyline and Del Rio/Rosa Mendes storyline. There is no word on how long the stories will continue and if WWE has any data at the moment suggesting their initiative is successful or not.

Justin LaBar
Justin LaBar

Justin is is the Executive Producer and Co-host of "Chair Shot Reality" which airs every weekend on WrestleZone. LaBar also hosts a weekly audio podcast called "Wrestling Reality" which is available for download everywhere.  You can now read some of his WWE opinions on upgruv.com. He also is a producer and performer for IWC Wrestling in Pittsburgh which has been a sustained indy company with history dating back to 2001. He is also occasionally featured on NBC Sports and 120 Sports for WWE commentary. He's a former WWE columnist for Bleacher Report and the Pittsburgh Tribune-Review.

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