#2.) Giving the shows a different presentation
Speaking of the FOX deal, it may have a lot to do with why Heyman and Bischoff were hired. Since FOX reportedly wants SmackDown Live to have a very “sports-like” presentation to it, we can fully expect WWE to revamp the presentation of the blue brand. Since RAW and SmackDown Live will be on competing networks, WWE will likely use Heyman and Bischoff to help establish an entirely different presentation of the show, perhaps even including storytelling.
Next Page: 5 Ways WWE Could Change Under Paul Heyman & Eric Bischoff’s Creative Direction